The Coca-Cola CUP
In 2016, the Coca-Cola CUP will be organized for the 12th time by Coca-Cola and the ÖFB in cooperation with the state associations and has developed into one of the most important youth tournaments in Austrian football. Around 1,600 teams, more than 23,000 male and female players and over 110,000 spectators have been present at the Coca-Cola CUP tournaments since the beginning of the event.
In 2015, the SK Rapid Vienna U12 team won the big CUP finals in Vienna in which Austria’s 20 best teams played for the title. The players from Hütteldorf are the first team to defend their title. Overall, Rapid has already won the Coca-Cola CUP three times – this is a record.
At the 12th Coca-Cola CUP, the UEFA EURO 2016TM will be at the center of attention. The entire winning team will go to Paris by plane three days after the big CUP finals in mid-June. The winning team will have the chance to cheer for Coca-Cola CUP ambassador David Alaba and his ÖFB teammates – directly at the stadium during the match against Iceland.
The Coca-Cola CUP ambassador David Alaba once again visited the CUP finals. The ÖFB star was impressed by the young players’ skills and performance: “When I see how the kids beam with joy and enjoy playing football at the Coca-Cola CUP, I see myself when I was small. This makes me really happy, too,” David Alaba said. Before the final match, the ÖFB team player paid a visit to the two teams of SK Rapid Vienna and FC Admira Wacker Mödling – a unique moment for all players:
We have been able to engage three Austrian football legends as patrons for the event: Herbert Prohaska, Andreas Herzog and Ivica Vastic. Herbert Prohaska said, “It’s important to wake young footballers’ passion. On the one hand, our national team’s successes contribute to this, on the other hand, ambitious goals such as the Coca-Cola CUP participation or even the CUP win also play a part. This is a title that young footballers want to win – for many of them it’s the first major goal in their young career.”
By organizing the Coca-Cola CUP, Coca-Cola aims to give youth football particular importance on a national and regional level. In the long term, the commitment to more exercise and sport is supposed to contribute to an active lifestyle of the population. Another innovative step in the cooperation of ÖFB and Coca-Cola was taken at the CUP finals in 2015.
At this year’s CUP finals the U16 girls’ teams will again show their skills at the Coca-Cola GIRLS CUP. They will demonstrate the great development of women’s football in Austria. Last year, the team from Vorarlberg won the first edition of the Coca-Cola GIRLS CUP.
ÖFB leaders proud of excellent cooperation in youth football
The ÖFB leaders are proud of the development of the Coca-Cola CUP. ÖFB President Dr. Leo Windtner said, “The cooperation between Coca-Cola and the ÖFB was established 11 years ago and covers all areas from the promotion of young players to the national team. This partnership is a great example of substance and sustainability. The Coca-Cola CUP is a model that has grown over the years and has become established in youth football. Together with Coca-Cola and the state associations, we want to continue on this successful path.”
ÖFB Director General Alfred Ludwig explained, “It is difficult to find partners for the youth sector. This is why we are so happy that the cooperation with Coca-Cola has existed for 11 years and – apart from the Coca-Cola CUP – includes the sponsorship of all local U12 leagues.” Marcel Koller, Head Coach of the national team, is also a fan of the Coca-Cola CUP: “It is important for all players to focus on big goals at an early age. For the local U12 players, the Coca-Cola CUP is just the same as the championship title or the Champions League for professional players.
Nevertheless, the male and female footballers face this challenge not with too much ambition, but with fun. That’s great because at this age, the joy of the game should be the most important thing.” Sports Director Willi Ruttensteiner regards the Coca-Cola GIRLS CUP as an interesting new development: “Apart from the challenging Coca-Cola CUP for U12 teams from all parts of Austria, the cooperation with Coca-Cola now makes it possible to offer a valuable stage for upcoming girls’ football with the Coca-Cola GIRLS CUP.”
Winners so far:
- 2015 SK Rapid Wien
- 2014 SK Rapid Wien
- 2013 FK Austria Wien
- 2012 FC Admira Wacker Mödling
- 2011: VST Völkermarkt
- 2010: FC Wacker Innsbruck
- 2009: FC RB Salzburg
- 2008: SK Rapid Wien
- 2007: SC Eisenstadt
- 2006: SV Ried
- 2005: no CUP finals
Back to top